Inmates at Folsom Prison created 450 license plates being used this week on official Super Bowl 50 cars in the Bay Area.
The black and gold plates were paid for by the Super Bowl host committee, and are not available to the public. They will be used on official vehicles, and are only allowed to be in use on California's roadways until February 12.
The California DMV was contacted at the beginning of the year with the special order. Although there is no specific criteria for creating special plates, the DMV said they have only done this on two previous occasions: for vehicles participating in the annual Tournament of Roses parade and in 2013 for a special marketing campaign by Land Rover. In all of these cases, the parties involved paid for the plates to be created.